Naming Rights To The Garden
Give your brand a home within the garden
and enjoy a whole heap of benefits
Give your brand a home within the garden
and enjoy a whole heap of benefits
We’re offering naming rights to key areas of the garden — from ponds and poisons to blossom and bamboo. It’s a chance to align your brand with our internationally recognised visitor attraction, while supporting our charitable community and education programmes. Whether you’re a business, individual, or organisation, naming a part of the garden is a meaningful way to create lasting impact.
Brand visibility and recognition
Prominent display of your company’s name at The Alnwick Garden, on signage, maps, and promotional materials.
Year-round exposure to over half a million visitors.
Integration into digital assets (website and social media), boosting online visibility.
Positive brand association
Alignment with nature, sustainability, and community enrichment.
Enhanced corporate social responsibility (CSR) profile.
Improved brand sentiment through support of The Alnwick Garden Community & Education Programmes
Targeted marketing opportunities
Direct exposure to a diverse, family-friendly, and environmentally conscious demographic.
Opportunities for co-branded events, educational initiatives and corporate engagement.
Exclusive access and client engagement
Access to the space for hosting private corporate events or VIP receptions.
Special tours or behind-the-scenes experiences for clients, partners, or employees.
Employee engagement and pride
Boosts employee morale through visible community involvement.
Opportunity for staff volunteer days or engagement activities.
Media and publicity value
Inclusion in press releases, media coverage, and special event announcements.
Potential for earned media attention when the naming is first announced and during key events.
The centrepiece of The Alnwick Garden is The Sage Wealth Management Grand Cascade.
The Cascade is kindly sponsored by financial planning specialists, Sage Wealth Management, committed to helping families create a more sustainable future at each stage of life. The Sage Wealth Management sponsorship helps deliver significant investment into The Alnwick Garden Trust – our charity which supports social inclusion, improves wellbeing and supports the most vulnerable members of the community across the North East.
Read MoreSmaller but just as beautiful parts of The Garden, put your name to little pockets of paradise such as:
The Oldest Tree
The Pond
The Love Seat
The Water Tower
The Gardeners Cottage
Well known and much loved parts of The Garden that have visitors coming back for more. Put your name to these beauties:
The Serpent Garden
The Rose Garden
The Ornamental Garden
The Bamboo Labyrinth
Adventure Golf
The creme of the crop, put your name to an elite part of The Garden that draws in the visitors and is enjoyed by all ages:
The Poison Garden
The Treehouse
The Cherry Blossom Orchard
The Roots & Shoots Garden