In celebration of National Underwear Day, we’re thrilled to officially announce our brilliant new partnership with OddBalls, the bold, brave and brilliantly bonkers underwear brand that’s on a mission to make a difference, just like us. Our collaboration is bringing together the vibrant energy of OddBalls with the community charity of The Alnwick Garden, and let us tell you, things are about to get pants!
We’re teaming up to create a series of colourful events, releasing exclusive retail products, weird and wonderful content, and plenty of surprises along the way.
Not only are they the masters of fun underwear, but OddBalls also do incredible work raising awareness for testicular cancer through their foundation. Together, we’re combining creativity and cause, adding meaning to every bright, bold boxers purchase and every event we bring to life.
We’ll be kicking things off with a series of playful content drops and collaboration events at The Alnwick Garden, so keep your eyes peeled, and your pants pulled up. Whether you visit us in person or follow along on our socials, expect colour, laughter, and a whole lot of cheeky charm.
Stay tuned. Stay colourful. And most importantly… Happy National Underwear Day!